³Ô¹ÏÍ·Ìõ Television and Radio Services (KUTV/RS) recently hosted a delegation from the Kenya Tourism Board (KTB) to discuss a potential collaboration aimed at positioning Kenya as a premier global tourist destination through compelling content branding and media outreach.

The KTB team was led by Ms. Lorna Nyagah, KTB Director, and was received by Mr. Machua Koinange, Acting Director of KUTV/RS. The engagement focused on leveraging KUTV’s media platforms to enhance storytelling around Kenya’s tourism potential, amplify destination marketing, and support KTB’s promotional campaigns through localized and international broadcast content.

In attendance from KTB were: Anne Karimi – Public Relations Officer, Margaret Kamau, Linda Watenda, Sarah Imai, Kimutai Ng’eno and Arnold Muthama

Representing ³Ô¹ÏÍ·Ìõ were: Mr. Machua Koinange – Acting Director, KUTV/RS, Dr. Esther Munyiri – GTRMC, Eastern Africa KU, Dr. George King’ara – Acting Director, Public Relations, Boniface Odhiambo – Acting Program Manager, KUTV and Joel Mulwa – Head of Technical Operations, KUTV/RS

This partnership aligns with ³Ô¹ÏÍ·Ìõ’s broader vision of engaging with national institutions to support strategic development goals through innovation, media, and academic expertise. The meeting concluded with a mutual commitment to explore co-created tourism content and training initiatives for youth in media and hospitality.

